Franchising 2025

PERU Law and Practice Contributed by: Walter Aguirre, María Angela Vásquez and Sebastian Montes, Aguirre Abogados & Asesores

Aguirre Abogados & Asesores is a law firm com - prising experienced professionals specialised in corporate law, mergers and acquisitions (M&A) and franchising. Regarding franchising, the firm has par - ticipated in the structuring, negotiation and drafting of major franchise agreements in the last 20 years in Peru, advising franchisors and franchisees, both locally and internationally, including the most rep - resentative international brands. Aguirre Abogados & Asesores advises its clients in each phase of the

franchising process, including on the structuring of franchises at the national and international lev - els, technology transfer, registration and protection of intellectual property, negotiation and drafting of the franchise agreement, distribution and licens - ing agreements, and reorganisations, renewals and termination of franchises, among other issues. The firm’s experience also extends to offering legal ad - vice on conflict resolution, litigation, mediation and arbitration. María Angela Vásquez has more than 16 years of experience in corporate, civil and labour law, advising on corporate matters and M&A. She has experience with asset protection structures, wealth management and the dissolution and liquidation of companies, as well as with bankruptcy, judicial and administrative proceedings. Finally, María Angela has extensive experience in advising international companies and foreign investors who wish to expand their businesses to Peru through the franchise business model, participating in the negotiation and drafting of franchise, distribution and licensing agreements.

Authors

Walter Aguirre is the founding and managing partner of Aguirre Abogados & Asesores. Previously, Mr Aguirre was the head of the legal corporate practice of PricewaterhouseCoopers (PwC) Peru, and in 2011, he was posted in PwC London and PwC Madrid. Mr Aguirre has over 30 years’ experience in corporate, civil and commercial law, and has acted as lead counsel in the largest corporate and M&A transactions in the country, including major due diligence and corporate structuring. He has also participated in major franchising deals in Peru, developing a practice focusing on corporate transactional business law. He is exceptional at putting together complex deals, and in advising clients on strategic business negotiations.

Sebastian Montes is an attorney at Aguirre Abogados & Asesores with extensive experience in corporate and civil law, the establishment of corporations and branches, corporate reorganisations, mergers and

acquisitions (M&A), due diligence and shareholders’ agreements, as well as in drafting and negotiating civil and commercial contracts. He also has solid knowledge of intellectual property, personal data protection, consumer protection and new technologies.

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