Doing Business In..._2026

PHILIPPINES Trends and Developments Contributed by: Patricia A. O. Bunye, Aida Araceli G. Roxas-Rivera and Christianne Grace F. Salonga, Cruz Marcelo & Tenefrancia

mation has attracted substantial domestic and foreign investment. Fintech remains one of the most active segments of the digital economy. Digital wallets, electronic pay - ments, online lending, embedded finance solutions and alternative credit platforms continue to expand their presence in both consumer and commercial mar - kets. Increasing financial inclusion and widespread mobile adoption provide significant opportunities for further growth. Digital banking has also gained momentum as tech - nology-driven financial institutions seek to expand access to financial services while improving customer experience. Foreign investors continue to participate through strategic partnerships, venture capital invest - ments and technology collaborations. At the same time, investment interest increasing - ly extends beyond consumer-facing applications towards the underlying infrastructure supporting the digital economy. Data centres have emerged as a particularly signifi - cant area of growth. Rising demand for cloud services, digital content, enterprise technology solutions and AI-related applications has increased the need for local data storage and processing capacity. The Phil - ippines’ strategic location, growing digital economy and improving infrastructure have strengthened its attractiveness as a destination for data centre invest - ment. Cloud computing and hyperscale infrastructure have likewise become increasingly important components of the digital economy. As businesses continue to dig - itise operations and migrate workloads to cloud envi - ronments, demand for reliable digital infrastructure continues to expand. International technology com - panies increasingly view South-East Asia as a critical growth region, creating opportunities for investment across the broader digital infrastructure ecosystem. The growing policy focus on artificial intelligence fur - ther reinforces this trend, with the government’s inter - est in developing domestic AI capabilities. Recent policy discussions concerning AI infrastructure,

advanced computing capacity and digital innova - tion reflect a broader effort to strengthen the coun - try’s competitiveness in emerging technology sec - tors. These developments underscore the increasing importance of computing infrastructure as a strategic asset within the broader digital economy. From an investment perspective, initiatives such as Pax Silica highlight the increasing importance of com - puting infrastructure as a strategic asset. The devel - opment of AI capabilities requires substantial invest - ments in data centres, high-performance computing facilities, cloud infrastructure, cybersecurity systems, fibre connectivity and reliable energy supply. Conse - quently, investors evaluating opportunities in the Phil - ippines are increasingly examining the entire digital infrastructure value chain rather than focusing solely on software or platform-based businesses. Telecommunications investment remains essential to supporting these developments. Continued expan - sion of fibre networks, mobile broadband coverage and digital connectivity infrastructure enhances the country’s ability to participate in increasingly technol - ogy-driven economic activity. However, the growth of technology-enabled business - es also creates regulatory challenges. Digital business models frequently blur traditional sectoral boundaries. A single platform may simultaneously provide finan - cial services, technology services, marketplace func - tions, advertising services and data-driven products. Determining the applicable regulatory framework can therefore require careful analysis. Cybersecurity and data privacy have become increas - ingly important considerations. Organisations that collect, process and store personal information must comply with the requirements of Philippine data pro - tection laws while implementing appropriate govern - ance and security measures. As digital ecosystems become more sophisticated, investors must assess not only commercial oppor - tunities but also the evolving regulatory environment governing technology, data and digital platforms.

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